50. Podcasting 101: Tips for Starting a Podcast and Thoughts From Almost One Year of Really Pretty Good Podcast

This week I’ve been planning an episode coming up that will be with a very special guest on our one year anniversary of this podcast. I can’t wait to share more but for today, with the one year anniversary being only a couple of weeks away, I thought it would be a fun time to start reflecting on the past year and to share everything I’ve learned from podcasting for the year and my tips for anyone else who has considered starting a podcast.

Podcasting has become more popular and I think it’s kind of a buzz topic right now because our impression is that it’s blown up so much. I actually checked some stats on this because I was curious and was kind of surprised that that’s only kind of true. So according to ExplodingTopics.com which says they got their data from Podcast Index, Podcasts boomed in 2020 and the number is still growing, but growth has actually slowed down quite a bit since 2020. Some numbers actually showed podcasts are down since the end of 2021, especially if you look at podcasts that are still active vs what exists (https://www.thepodcasthost.com/listening/podcast-industry-stats/).

Some other stats:

Half of all podcast episodes are downloaded less than 29 times in the first week after publishing
90% of podcasts don’t get past episode 3, of the ones that last more than 3, 90% quit after 20 episodes, so if you make 21 episodes you’re in the top 1% (source: https://www.youtube.com/watch?v=MmImNqiZJV8)